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BOOKER'S VOICE: Ulla Models Amsterdam

Posted on: 2009/04/10

polaroids: premier

booker's voice:

Talk with Michael De Bree, Headbooker @ Ulla Models

PR: What does Ulla look for in a model?

MICHAEL DE BREE: We are looking for editorial girls that we can place in Paris/New York/London and Milano. Edgy editorial girls! Great personality is a must these days. So, nice easy going girls.

PR: How important is the hight for a model?
MICHAEL DE BREE: For an international career, it is very important to keep in mind that if you are 1.75 or under (5ft9), it is almost impossible to book shows. And they are crucial for an international career.

ph. Jolijn Snijders

PR: Tell us about the first moment you saw Keshia?

MICHAEL DE BREE: The first time I saw Keshia was in the audience from a Model convention. She was watching one of the foreign agents give a kind of lecture about modeling in a big market like New York.
She looked really good, perfect skin.

PR: Did you immediately have an idea of how you wanted to develop her?

MICHAEL DE BREE: When she decided to come to Ullamodels, we had a meeting about her with the other bookers. She needed to get good test photo's and get in perfect shape so she could be presented in the Major markets. Keshia already had a nice dress sense, so we did not need to do anything with that.

Keshia G. is new face @ Ulla models, Premier (London), Women Direct (Paris, Milan, NY)

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