Andreas Ohlund for Stockholm SSAW
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FRIDA GUSTAVSSON
the natural
Frida Gustavsson is with IMG & Stockholmsgruppen
IMGmodels.com
the Interview
PONY RYDER: Hi Frida! You have a great name! Before we start with fashion, tell me after whom you got it?
FRIDA GUSTAVSSON: Hey Pony and thanks a lot, I like it to ;) I don't think my parents had someone special in mind when they named me, Frida is quite a common name in Sweden so I guess they just picked a name they liked. I've always imagined and secretly hoped that they named me after Frida Kahlo though!
FRIDA GUSTAVSSON: Hey Pony and thanks a lot, I like it to ;) I don't think my parents had someone special in mind when they named me, Frida is quite a common name in Sweden so I guess they just picked a name they liked. I've always imagined and secretly hoped that they named me after Frida Kahlo though!
IMG London
PONY RYDER: How did you start with modeling?
FRIDA GUSTAVSSON: I was scouted on the streets of Stockholm and joined my mother agency about two years ago. I was so surprised since I never thought I could be a model, but as soon as I started, I really started to love it!
PONY RYDER: When you started, your hair was shorter and blond… Who decided on the makeover?
FRIDA GUSTAVSSON: There never was any makeover, I just let it grow and with time it got darker and obviously a lot longer hahaha
FRIDA GUSTAVSSON: I was scouted on the streets of Stockholm and joined my mother agency about two years ago. I was so surprised since I never thought I could be a model, but as soon as I started, I really started to love it!
PONY RYDER: When you started, your hair was shorter and blond… Who decided on the makeover?
FRIDA GUSTAVSSON: There never was any makeover, I just let it grow and with time it got darker and obviously a lot longer hahaha
Ph. Noam Griegst Sty. Tekla Knaust for Cover
PONY RYDER: Frida, do you know the number of shows you booked during last fashion season? Because I lost track! Did you?
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FRIDA GUSTAVSSON: I had no idea until my booker called me and told me I was on the models.com "Walk the walk" list as number four and that I walked about sixty shows. I was completely shocked, I couldn't imagine that it became that many in the end! I lost count somewhere between Marc Jacobs and Jaeger, so I don't blame you ;)
FRIDA GUSTAVSSON: I had no idea until my booker called me and told me I was on the models.com "Walk the walk" list as number four and that I walked about sixty shows. I was completely shocked, I couldn't imagine that it became that many in the end! I lost count somewhere between Marc Jacobs and Jaeger, so I don't blame you ;)
Ph. Annika Aschberg
PONY RYDER: How was it for you?!! I mean, one day you are in school and next day you are walking for Chanel?!
FRIDA GUSTAVSSON: It was a wonderful, unreal and amazing experience, I honestly feel privileged to have been given this opportunity! I meet the most incredible, creative and coolest people in the world, got a chance to travel and hang out with my friends backstage. I really had so much fun! I really appreciated the opportunity to meet some of my absolute favorite designers of all time.
PONY RYDER: Wasn't Chanel amazing? What did you think of the stage? Did you meet Lara (Stone) as well as Freja (Beha)?
FRIDA GUSTAVSSON: Chanel is probably all the girls favorite show to do, there's always a magical set, beautiful clothes and styling and then the legendary food haha! Yeah, I got to meet them, they're both extremely beautiful and amazing girls!
FRIDA GUSTAVSSON: It was a wonderful, unreal and amazing experience, I honestly feel privileged to have been given this opportunity! I meet the most incredible, creative and coolest people in the world, got a chance to travel and hang out with my friends backstage. I really had so much fun! I really appreciated the opportunity to meet some of my absolute favorite designers of all time.
PONY RYDER: Wasn't Chanel amazing? What did you think of the stage? Did you meet Lara (Stone) as well as Freja (Beha)?
FRIDA GUSTAVSSON: Chanel is probably all the girls favorite show to do, there's always a magical set, beautiful clothes and styling and then the legendary food haha! Yeah, I got to meet them, they're both extremely beautiful and amazing girls!
@ Rodarte via TFS (wwd.com) (by Lanvinray)
PONY RYDER: I know it's hard, but what was your favorite show?
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FRIDA GUSTAVSSON: Jil Sander and Rodarte were my favorites and I can’t possibly choose just one of them because they're so different from each other and I loved them both in different ways.
FRIDA GUSTAVSSON: Jil Sander and Rodarte were my favorites and I can’t possibly choose just one of them because they're so different from each other and I loved them both in different ways.
I loved how chic and sexy Jil was this season, it was so different from previous seasons and I really liked the mix between the extremely chic, the futuristic and the sexy transparent. The different textures and transparency in some of the knitted pieces was just beyond words!
My favorite show in NYC were Rodarte, I absolutely loved the AMAZING craftsmanship behind all these stunning garments, the contrasts between the different materials and textures were just mind-blowing! And then there was the stage with green smoke, cool music, the labyrinth runway filled with sand, the tattoos and everything! I just fell in love with Rodarte all over again, they're just so incredibly talented and different!
My favorite show in NYC were Rodarte, I absolutely loved the AMAZING craftsmanship behind all these stunning garments, the contrasts between the different materials and textures were just mind-blowing! And then there was the stage with green smoke, cool music, the labyrinth runway filled with sand, the tattoos and everything! I just fell in love with Rodarte all over again, they're just so incredibly talented and different!
Ph. Noam Griegst Sty. Tekla Knaust for Cover
PONY RYDER: You looked amazing at Dior show! The make up seemed really simple, dominated by red lipstick. How long did the make up process last?
FRIDA GUSTAVSSON: First of all, thanks! Yeah, the make up was gorgeous and was actually quite simple as well, it took about 30 to 45 minutes I guess, which is quite quick to be honest :)
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PONY RYDER: What is your make up style?
FRIDA GUSTAVSSON: My private make up style doesn't really exist haha, I almost never wear make up in private since I'm both super bad at it and extremely uninterested in it. If I happen to wear make up it’s never more than some concealer and some powder or maybe red lips.
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PONY RYDER: Alexander McQueen. That show was so big. How was your experience of the show?
PONY RYDER: Alexander McQueen. That show was so big. How was your experience of the show?
FRIDA GUSTAVSSON: The Alexander McQueen show was like a crazy dream, Alexander is a genius!!
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PONY RYDER: During last fashion season, did you discover some designer that you didn’t know before but are impressed with?
FRIDA GUSTAVSSON: I didn't really discover any new designer but I kind of rediscovered some if you understand me ;) I fell in love with Raf Simons all over again, he's such a genius . I’m also very impressed by the craftsmanship behind the Alexander McQueen, Rodarte, Acne and Viktor & Rolf.
PONY RYDER: During last fashion season, did you discover some designer that you didn’t know before but are impressed with?
FRIDA GUSTAVSSON: I didn't really discover any new designer but I kind of rediscovered some if you understand me ;) I fell in love with Raf Simons all over again, he's such a genius . I’m also very impressed by the craftsmanship behind the Alexander McQueen, Rodarte, Acne and Viktor & Rolf.
Andreas Ohlund for Stockholm SSAW
PONY RYDER: Who are your friends in fashion?
FRIDA GUSTAVSSON: During the shows I got some time to hang out with the most adorable girls in the world like Dorothea, Imogen, Nimue, Katie, Jac, Elsa, Hanna R and Irina K.
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When we got some time off, we (or at least I) really enjoyed just walking around the streets of Paris, talking and vintage shopping. All of my friends are so inspiring and cool to hang out with so we can just relax with a cup of tea and talk and talk for hours.
Ph. Imogen Morris Clarke via TFS
PONY RYDER: I know that Imogen did a few photos of you during fashion weeks. How did you like the result?
FRIDA GUSTAVSSON: Imogen is such a natural, both in front and behind the camera, I really like the pictures she took of me :D
FRIDA GUSTAVSSON: Imogen is such a natural, both in front and behind the camera, I really like the pictures she took of me :D
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PONY RYDER: Is it harder to stand in front of the camera or behind it, did you ever try to do that?
FRIDA GUSTAVSSON: I’m such an amateur photographer, always when I travel, I buy some Kodak single use cameras and just go into some weird frenzy and take pictures of everything from crazy people to beautiful buildings to cool street art. I love to take pictures, but to be honest, I'm kinda bad. I've got a lot of those classic "the photographer’s finger in the corner"-pictures at home haha!
Ph. Noam Griegst Sty. Tekla Knaust for Cover
PONY RYDER: Your print work is getting stronger and stronger by each editorial that you do. What was your favorite shooting?
FRIDA GUSTAVSSON: Thanks a lot, I do my best here :P My favorite shooting so far must be with Steven Meisel since he's simply a genius. He's got one of the freshest and coolest senses of humor ever and I love his perspectives and visions when it comes to fashion.
IMGmodels.com
BEAUTY TALK
PONY RYDER: How do you maintain your skin?
FRIDA GUSTAVSSON: I drink a lot of water and try to eat good, healthy food but apart from that, I never go to the bed with make-up on, and I cleane and exfoliate once a day. Dermalogica is my favorite. It is a really good brand free from chemicals and such.
PONY RYDER: What is your favorite moisturizer?
FRIDA GUSTAVSSON: Active Moist from Dermalogica.
PONY RYDER: Do you use sunblock?
FRIDA GUSTAVSSON: I have a moisturizer with built in SPF 25 from Clinique which I use everyday.
IMG Paris
PONY RYDER: Your choice of make up remover...
FRIDA GUSTAVSSON: Crealine from Biotherma
PONY RYDER: The best advice that make up artist gave you is...
FRIDA GUSTAVSSON: To use eye cream, after all the on-and-off makeup at the shows your eyes get really sensitive and dry, so a good moisturizing eye cream like Intensive Eye Repair from Dermalogica is a really good tip!
PONY RYDER: Who is your favorite make-up artist?
FRIDA GUSTAVSSON: I really love Pat McGrath, she's such an amazing person!!
PONY RYDER: What do you have in your make up bag?
FRIDA GUSTAVSSON: Since I, more or less, never wear make up in private, it’s kinda empty but there’s a Lancome mascara, the eyelash curler from Shu Uemura, Armani foundation, some Chanel lipsticks and some I.D. baremineral powder.
PONY RYDER: So your choice of foundation is Armani...
FRIDA GUSTAVSSON: I almost never use make up in private, but if I do, I use that sheer one from Armani.
Ph. Noam Griegst Sty. Tekla Knaust for Cover
PONY RYDER: What type of exercise do you do?
FRIDA GUSTAVSSON: Occasionally I do core & pilates but I always loved to run so when I don't feel like hitting the gym I throw some running shoes on and go for a run in the forest (or Central Park if in New York).
FRIDA GUSTAVSSON: Occasionally I do core & pilates but I always loved to run so when I don't feel like hitting the gym I throw some running shoes on and go for a run in the forest (or Central Park if in New York).
PONY RYDER: Tell us about your favorite products…?
FRIDA GUSTAVSSON: The only body care product I generally use must be body lotion. I've got a really nice one from Chanel which I'm really fond of, can't remember it’s name though!
Andreas Ohlund for Stockholm SSAW
PONY RYDER: What do you eat for breakfast?
FRIDA GUSTAVSSON: I love vanilla yoghurt and granola! “Whole foods” has a really amazing organic yoghurt which I love, I eat it almost every morning with granola and raisins - soo incredibly good!!
PONY RYDER: Are you a Tea person or a Coffee person?
FRIDA GUSTAVSSON: Lately I've been drinking a lot of green tea but to be honest I'm one of those coffee addicted people, I really love to get a great cup of coffee the first thing in the morning.
FRIDA GUSTAVSSON: I love vanilla yoghurt and granola! “Whole foods” has a really amazing organic yoghurt which I love, I eat it almost every morning with granola and raisins - soo incredibly good!!
PONY RYDER: Are you a Tea person or a Coffee person?
FRIDA GUSTAVSSON: Lately I've been drinking a lot of green tea but to be honest I'm one of those coffee addicted people, I really love to get a great cup of coffee the first thing in the morning.
36 comments:
wow,great interview!
Ahe is beautfiul!
love her, great interview!
Great interview!She is so beautiful!!!
Nuheila
She's rather good at expressing herself. I think she's wonderful but I still think she has a long way to go. Not because she's not a star yet but rather because she hasn't finished wow-ing us and I really don't think her peak has come yet. It's all upwards from here...
L O V E frida
she has such delicate features - but is so diverse.
natural is right.
she simply glows ! ! !
love you PR
xxoo
well i can say that,this is s a very good site to solve all ur beauty problems, i wanna ask one thing my cheeks are so thin that my face appears to be trapezoidal, i wanna fatten up my cheeks any tips for this ,plz plz recommend me, i will be very thankful to u
really a nice interview!
frida is one of my favorites, she seems to be really friendly and down to earth!
love,
unknownlady
mode-und-lifestyle.blogspot.com
Her legs are soooo long it makes me sick! Stunning! I hope you can check out The Fashion Smoke and follow :)
http://thefashionsmoke.com
I am so jealous of what you do! i want to interview beautiful people!!
XX
alice-tate.blogspot.com
I've waited for this moment for so long!! Thank you so much. Great interview :D
holy crappp, one of my fave pony ryder interviews yet!!
she won me over when she said she wished she was named after frida kahlo ^_^
she is someone i truly would like to meet!
FRIDA!
she is my favorite model at the moment. i wish she books a coveted campaign. that would really be spectacular because i don't see no point in booking 3 girls for balenciaga for example when i or anybody else can not tell which one is who. girls like frida, or jac or imogen or sara or hanne, you can recognize them standing 1 000 m away from them. and that is what i call a good brand presenter. who books her is doomed to have money! she is a money maker.
She will have a career of Doutzen Kroes I'm sure. And they even resemble.
Thanks for the interview so so much! I love love LOVE Frida. Probably one of my top favorite models right now. And she sounds so sweet :)
Great interview Pony! She's so beautiful and also natural. And on some pictures she looks like a real woman, not like a child that's a model. How old is she real? xxx
She's amazing! Such a cool person.
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she is so down to earth and that's hard to believe because she is so famous and successful.
WONDERFUL!! :)
Absolutely beautiful girl, and great interview
Reena
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Frida is a wonderful girl. Simply adorable and beautiful. I like the way she talk about her life and being a model. She's just a girl you must appreciate and like. And regarding your interview, Pony...it's just as expected, interesting, comprehensive and cool. Love your work so much!
frida is fabulous. absolutely stunning.
one of our favorite breakout girls from the Spring 2010 collections
http://www.modelinia.com/slideshows/model-crush--new-models-we--8217-re-watching/283#/6
we hope we'll be seeing more of her this season!!
<3 modelinia
such a good interviwe, thanks for sharing !:)
wow! thanks for the great interview!
will keep reading. the book wasn't a school project, it was actually my admissions project to get into the Fashion Institute of Design and Merchandising! ;]
woah, she's so real yet so stunning x
Thank you for the comment!
Great interview, she is so beautiful. Love the fifth picture, the headpiece is amazing!
Great interview, she is so beautiful. Love the fifth picture, the headpiece is amazing!
I love her name too !
despite infinite cuteness she has such a strong look... she reminds me of Inguna somehow
PS: I removed my links for a moment but they will come back sooon and of course you'll come back where you belong to, friends !
kiss
shes's amazing, great interview!
http://justbuit.blogspot.com
Cool! I've been wanting to read an interview about her!! What a great girl! xoxoxo
using one of your frida photos. She's amazing!
she is beautiful and has the most perfect body
She is beautiful. Great interview.
OMG Joy Division!!!!
i'm everytime more and more in love with Frida ♥ shes amazing and so nice!
Hi, I admire your article. This is a cool site and I wanted to post a little note to let you know, good job!
Best wishes,
Madi
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Frida Gustavsson s Modelscout must be very proud , do anyone know what the name of the modelscout is?
You know, Her name means in Arabic: (Uniqe or One of her KIND). Ahe she's Awesome much open minded Person.
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