2010/02/21

LYOKA TYAGNEREVA for HERVE LEGER 2010

LYOKA TYAGNEREVA
for HERVE LEGER
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LYOKA TYAGNEREVA (One NY & LMA Russia) is a new face of the HERVE LEGER spring 2010 Ad Campaign done by photographer Chad Pitman.


PONY RYDER: We looooooooved the campaign Lyoka. What did you like the best?
LYOKA TYAGNEREVA: I liked the styling a lot. All the dresses are amazing! Herve Leger dresses are one of the most beautiful ones. Each one is a piece of art. And the most important thing - they fit me perfectly!
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Usually on the shoots you clamp the clothing so it's tight but these dresses were indeed a small size! I just felt a bit sorry for them - when we put them on and off, since I was all covered with tan and it leaves traces on the dresses. Though we were extremely neet and did a good job.

The set itself was also amazing. It looks like a desert but in fact it's a studio shoot. Many handymen prepared it days before the shoot - they put a pile of sand on the floor, let it dry, flattened it and were raking off the traces during the whole shoot.
CHECK THE REST OF THE AD CAMPAIGN PICTURES:

20 comments:

Kay said...

she is beautiful! gorgeous hair in all the shots. totally envious!

ilovefashion said...

such a beautiful campaign!

http://x-ilovefashion-x.blogspot.com/

Anna said...

The shooting is great. Love the lighting. And yes this girl is amazing.
xxx

panda said...

why do i have in the back of my mind that lisanne de jong will get this campaign? anyhow, this was a great surprise.

Anonymous said...

this is way too sexy and way too good

Ruth loves said...

One main reason why i love your blog. You dont just put pretty pictures in, you write really interesting things too. Top blogger ;) And also - herve leger = uber yummmmy xx

bijoubijou said...

cool blog!

xx

bijousstyle.blogspot.com

nicole said...

Amazing photos, but more importantly amazing dresses!

Fabulous blog, can't wait to see more posts.

astoldbynicole.blogspot.com

RepublicOfChic said...

I'm digging the interviews. It's not so common on blogs, sets you apart. And love that your blog is like a one click away online inspiration folder ;)

Following now :)

Belle said...

if summer will look like this, i can't wait to come. belle.

Anonymous said...

this is not maroco? kewl

Paul Z. said...

First of all, from now on, im thinking of PR not as BLOG, but as SITE :)

And i have to strongly agree with Lyoka, Herves dresses do fit her perfectly!

Paul

DIANA DYE said...

Love this blog!
Completely different from many blogs!
And sooo inspiriting
Yes its very fashionable but you want to know something funny!
This post just inspired me to let my hair grow sooo long!
It looks amazing and I want the wind to play with it!
Amazing content
Love Dye♥

maud said...

so happy for Lyoka, her campaign is gorgeous !!!

the secret of fashion said...

Beautiful model, beautiful clothes and a beautiful campaign! Really nice to read about this, thank you Pony xxxx

Wrecked Stellar said...

Stunning photos- she has a real glow in these!

vx said...

Hey PR! I started following your blog on daily basis sometime last year and every day I see how your blog is growing, little by little, into THE PLACE for models!!!:))
I just wanted to say, keep up with great work!!! And I'm so glad that lyoka has become part of PR "experience" <3

p.s. guess what is my home page ^^

vx said...

Wow!

BANMS said...

awww she's gorgeous!!! loving the interview! :D

Anonymous said...

Lyoka is super-lovely. i'm happy to see her again

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